Breaking Barriers: The Impact of a Cross-Regional VCT Offseason Esports Event in Southeast Asia and South Asian
The Esports Club held their first RIOT VCT Offseason Valorant Esports Tournament with a prize pool of 30,000 USD. Top teams from South Asia and Southeast Asia participated, and sponsors including LG Ultragear, Amazon India, Intel, Zotac Gaming, Crucial, Asus and LOCO gained significant brand visibility. Fancy United Esports emerged as the champions, impressing viewers with their performance and winning a large fan following. The tournament was a success, promoting the growth of esports in the region.
The Esports Club Hosts Cross-Regional Valorant Tournament with $30,000 Prize Pool and Major Sponsorship
The Esports Club recently organized their first RIOT VCT Offseason Valorant Esports Tournament, which was a major cross-regional competition between top teams from South Asia and Southeast Asia. The tournament offered an impressive prize pool of 30,000 USD, and attracted a high level of participation and viewership. Additionally, the tournament's sponsors and partners including LG Ultragear, Amazon India, Intel, Zotac Gaming, Crucial, Asus and LOCO, saw significant brand visibility and exposure due to the tournament's success.
The tournament saw teams from different regions, including Bleed Esports, Fancy United Esports, Revenant Esports, and Velocity Gaming, competing fiercely to claim the top spot. The competition was intense, and the outcome was uncertain until the end. Ultimately, it was Fancy United Esports that emerged victorious, showcasing their determination and talent. Their victory not only secured their position as champions but also won them a large fan following who were impressed by their performance.
Overall, the tournament was a major accomplishment for The Esports Club, and helped to promote the growth of esports in the region. The tournament's impressive prize pool, high level of participation and viewership, and strong brand exposure and visibility for its sponsors and partners all contributed to its success.
Our Roles
Space Design
Social Media
Trained Hosts
Brand Deliverables
Content Curation
Tournament Administrations
Esports Broadcast
Challenges
Server and Game Administration Regulations
In an online tournament that integrates two regions, it is common to encounter issues with player ping differences due to server location disparities across the regions. Unlike LAN tournaments, where all players are in the same physical location, online tournaments are played from various locations. As a result, the distance and ping to the game servers can vary significantly, which can create an unfair advantage for players or teams located closer to the server. This can cause problems for players who experience higher pings, leading to delays or lag, which can ultimately affect their performance and potentially determine the outcome of the tournament
Brand Visibility
Tech companies need to employ diverse marketing strategies to reach different target audiences, as traditional methods may not always be effective in reaching certain groups. In the case of the esports industry, which primarily attracts young, tech-savvy gamers, it is important for tech brands to explore alternative marketing channels such as influencer marketing, content marketing, and event sponsorships to effectively connect with their desired audience.